Before there was DizzyIsDead, the emotionally raw, genre-blurring artist connecting with fans on a deeply personal level, there was Blake Lounsbury in Woodstock, Ontario, trying to figure out where he fit. For more than a decade, he lived in the world of traditional hip hop, grinding it out with relentless consistency. He started young, writing and recording in his bedroom, eventually performing “five hundred plus shows over the years.” It was a workmanlike approach to building a career, one built on repetition and hustle.
But as the years went on, something shifted.
“I kind of just fell out of love with that part of what I was doing,” he says. “I felt like I was maturing more as not just an artist, but as a human.”
That realization didn’t lead to reinvention right away. It led to a full stop. After years of building momentum, Lounsbury walked away from music entirely. He deleted everything from his social media, changed his identity, and stepped back from the life he had spent years creating.
“The name DizzyIsDead… I was just trying to kill off all the music stuff and just try to be a part of functioning society.”
For most artists, that kind of move signals the end. For him, it became the turning point.
A trip out to British Columbia for a friend’s going away show changed everything. Removed from the environment he had known for years, he found himself back in a studio, surrounded by people who weren’t willing to let him walk away from music.
“They were like, ‘You can’t stop music. There’s no way you can give this up.’”
What followed was not a return to what he had been doing before, but a complete shift in direction.
“I was just like, I want to try something different.”
That moment gave birth to “I’ll Be Fine,” the track that would define the beginning of DizzyIsDead. The response was immediate. Within days of posting a teaser on TikTok, the song caught fire, pulling in hundreds of thousands of views.
“And we’re like, ‘OK… this is something we need to lock into.’”
But the real impact of that song went far beyond numbers. What he found was a level of connection he had never experienced before.
“I’d have people message me like, ‘Man, this song saved my life.’”
Those messages changed how he saw everything he was doing.
“Maybe this is something bigger than me.”
Instead of chasing a sound or fitting into a genre, Lounsbury began creating from a place of honesty. His music became an outlet for everything he had been dealing with, including struggles with addiction and mental health, and that openness resonated.
“If I can create something and express the struggles that I’m going through and other people can connect with that… that’s what music is.”
That shift also brought a natural evolution in sound. While his foundation was rooted in hip hop, his influences had always been broader. Years of listening to rock, alternative, and whatever was playing on job sites during his time working construction began to shape the direction of his music.
“I rarely listen to hip hop anymore… I’d rather put on a playlist of like the Nirvana or Jane’s Addiction.”
The result is a sound that refuses to sit in one place. DizzyIsDead blends elements of hip hop, alternative, and singer songwriter styles without trying to define where one ends and another begins.
“I don’t want to be in a box… whatever I want to create is kind of where my headspace is at.”
That freedom is at the core of everything he does now. The version of himself that once felt stuck has been replaced by an artist who allows emotion to dictate direction.
Looking back, the lowest point of his career became the foundation for everything that followed. At a time when he was ready to give it all up, he was forced to confront why he had started in the first place.
“What am I giving it up for?”
The answer brought him back, but not as the same artist. Now based in British Columbia, Lounsbury has built DizzyIsDead into something that feels less like a project and more like a purpose. His music is no longer about chasing success. It is about connection, honesty, and creating something that might help someone else get through whatever they are facing.
“Music is a big coping mechanism for a lot of people,” he says. “And I just love that about the art.”
DizzyIsDead is more than a name. It marks the end of one version of Blake Lounsbury and the beginning of another. It represents the moment he stopped trying to fit into a lane and started creating something that felt real.
Sometimes the only way forward is to leave the old version of yourself behind.
Watch DizzyIsDead “I’ll Be Fine” Below:
